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Thu, 31 Oct
|Sydney Masonic Centre
UNLOCK | Brands x 24 HR Economy
Shaping 24-hour consumer landscape narrative through new storytelling opportunities.
Tickets are not on sale
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31 Oct 2024, 9:00 am – 5:00 pm AEDT
Sydney Masonic Centre, 66 Goulburn St, Sydney NSW 2000, Australia
About the event
The 24-hour economy significantly impacts cities' media and marketing industries by boosting economic activity and creating jobs, but it also poses challenges, and calls for innovative thinking to maximise the opportunities.
The media and marketing industry can play a role not only in adapting to changing customer behaviour and emerging opportunities to engage with customers around the clock, but also lead the charge in shaping the 24-hour consumer landscape.
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